SEO Deliverables In The First 90 Days

So, you’re wondering what happens when you first start with new seo services? It’s not like flipping a switch; it’s more like building something solid. We’ve broken down the first 90 days into manageable chunks. Think of it as a roadmap to see what we’re up to and what you can expect. We want to make sure we’re all on the same page from the get-go.

• The first 30 days are all about digging in: checking out your site, seeing what the competition is doing, and figuring out the best keywords. We set up tracking so we know where we stand right from the start.
• Days 31-60 are when the real work begins. We’ll be tweaking your site’s pages, fixing technical stuff, and getting your content in better shape. It’s about making those initial improvements.
• From day 61 to 90, we’re looking at what’s working and what’s not. We’ll fine-tune our approach based on the data, keep improving your site, and plan out the next steps. This is where we start seeing clearer results and build for the future.

Alright, so you’ve just kicked off a new SEO project, and the first month is all about getting our bearings. Think of it like moving into a new house – you wouldn’t start tearing down walls, right? First, you figure out where everything is, what needs fixing, and what’s already working pretty well. Our main goal here is to really understand the lay of the land.

This initial phase is super important. We need to get a handle on where we stand right now. This involves a deep dive into your website’s current performance, looking at things like how it’s structured, what kind of content you have, and how users are finding you (or not finding you!). We’ll also scope out the competition to see what they’re up to. It’s about gathering all the facts before we make any big moves.

Here’s a quick look at what we’re digging into:

• Technical Audit: We’ll check for any behind-the-scenes issues that might be holding your site back, like slow loading times or problems with how search engines can crawl your pages.
• Content Review: We’ll assess your existing content to see what’s hitting the mark and what could use some work or a refresh.
• Competitor Analysis: Understanding what your rivals are doing helps us spot opportunities and potential threats.
• Keyword Research: We’ll start identifying the terms people are actually searching for that relate to your business.

We’re not trying to reinvent the wheel here. It’s more about understanding the engine, checking the oil, and making sure all the parts are in good working order before we hit the road.

Once we’ve got a good grasp of the landscape, we need to set a starting point. This baseline is what we’ll measure our progress against. It gives us a clear picture of where we are today, so we can see how far we’ve come in 60 or 90 days.

We’ll set up tracking and reporting so we can see:

This initial audit is key, and it helps us avoid common pitfalls, like the ones seen in a Google Ads campaign audit that focused on clicks instead of actual results. By understanding our starting point, we can build a solid plan for the next steps. We’ll also start thinking about a content strategy, looking at what kind of social media posts or blog articles might be a good fit down the line.

Alright, so we’ve spent the first month getting our bearings, right? Now, it’s time to really get things moving. This 60-day stretch, from day 31 to day 90, is all about taking what we learned and turning it into action. We’re shifting from just understanding the landscape to actively shaping it.

This is where we roll up our sleeves and start making some real changes. Based on our initial audit and baseline, we’ll be focusing on the most impactful stuff first. Think of it like this: we found the leaky pipes and the drafty windows in the first month; now we’re actually fixing them.

We’ll be tackling things like:

• Technical fixes: Remember those crawl errors or duplicate content issues we spotted? We’re on it. Getting the site’s technical foundation solid is key so search engines can actually find and understand our content. This might involve fixing broken links, improving site speed, or making sure our mobile experience is top-notch. A solid technical base is like the bedrock for everything else we do.
• On-page improvements: This means tweaking our existing content. We’ll be making sure our page titles and descriptions are spot-on, that we’re using the right keywords naturally, and that the content itself is genuinely helpful for people looking for it. It’s about making sure each page clearly signals what it’s about to both users and search engines. We’re aiming for better keyword alignment across key pages.
• Content strategy in motion: If our initial review showed a lack of content or content that wasn’t hitting the mark, this is where we start building. We’ll begin creating new, high-quality articles that target relevant topics and answer user questions. This is how we start building topical authority and giving people a reason to visit our site. We’re not just publishing content; we’re building a content system that can produce articles that rank on Google.

We’re not trying to do everything at once. The goal here is to prioritize the fixes that will give us the biggest bang for our buck and start showing tangible improvements. It’s about smart work, not just busy work.

We can’t just make changes and hope for the best. We need to track what’s happening and adjust our plan as we go. This is where the data we collected in the first month really pays off.

Here’s what we’ll be keeping an eye on:

• Performance Tracking: We’ll be looking at key metrics in tools like Google Search Console and Google Analytics. Are impressions going up? Are we seeing more clicks? How are our target keywords performing? We’ll be watching for early movement in rankings, especially for those less competitive terms.
• Content Audit (Ongoing): We’ll revisit the content we’ve optimized or created. Is it performing as expected? Are people engaging with it? This helps us identify what’s working well and what might need another pass. We’ll also start looking for content gaps – topics we haven’t covered yet that our audience is searching for.
• Competitor Watch: We’ll keep an eye on what our competitors are doing. Are they making moves that affect our rankings? This helps us stay competitive and identify new opportunities. We’re also looking at our backlink profile to see where we can strengthen it.

By the end of this 90-day period, we should have a much clearer picture of what’s working. We’ll have a solid foundation, a strategy that’s starting to show results, and a plan for what comes next. It’s about building momentum and setting ourselves up for long-term success. We’re moving from just getting familiar with the digital marketing agency to actively driving the SEO program forward.

You’re now in the crucial phase of your digital marketing journey, from day 31 to 90. This is where we build on the initial steps and really start to see progress. Think of it as planting seeds and now watching them sprout. We’re focusing on making sure your online presence is strong and attracting the right people. Ready to see your business grow? Visit our website today to learn how we can help you achieve even more!

Alright, we’ve walked through what the first 90 days of SEO can look like. It’s not about instant magic, but more about building a solid base. We’ve seen how the initial weeks are for digging in and figuring things out, then moving into actually making changes, and finally, starting to see some early signs of progress and tweaking what works. Remember, this whole process is a marathon, not a sprint. The work we do now sets the stage for bigger wins down the road. Keep collaborating, stay patient, and trust the process – that’s how we’ll really get things moving.

In the first 90 days, we focus on building a strong foundation. You might start seeing better site health, improved keyword targeting on important pages, and maybe even some small ranking bumps for easier keywords. Search engines will begin to notice the positive changes we’re making, like better indexing and stronger relevance signals. While huge jumps in rankings usually take longer, these early wins show we’re on the right track.

The first month is all about understanding your website and how it fits into the online world. We dive deep into things like checking your site’s technical health, figuring out what keywords your potential customers are searching for, and seeing what your competitors are up to. This research phase is super important because it helps us create the best plan for the months ahead. It’s like mapping out a trip before you start driving!

After the first 90 days, we’ve got a solid plan and have started making improvements. We then move into building on that momentum. This means looking closely at what’s working well, finding more content ideas, strengthening your website’s authority, and fine-tuning our strategy based on the data we’ve gathered. Think of it as moving from setting up the stage to putting on the main show, continuously improving as we go.