Corporate Website Development Is a Governance Problem First
A twelve page site for a twelve person company is a design and copy exercise. Corporate website development at 300 pages, across four business units, with legal review, a regional head office, an IT security questionnaire and two systems that must exchange data, is a different discipline wearing the same job title. The technical work […]
How to Choose a Facebook Marketing Partner in Singapore
Agencies sell reach; businesses need revenue. Here is how Singapore companies evaluate a Facebook marketing partner on outcomes rather than impressions.