What An SEO Company Should Deliver In The First 90 Days

So, you’ve decided to bring in an SEO company. That’s awesome! But what should you actually expect in those first 90 days? It can feel like a bit of a mystery, right? We get it. We’re going to break down what a good SEO company should be doing for you right from the start, so you know what to look for and when to expect it. Think of it as your roadmap for the first three months.

• In the first 30 days, expect your SEO company to really dig in. They’ll be doing audits to see what’s up with your website and researching keywords to figure out what people are actually searching for. They’ll also set up systems to track everything, so you have a clear starting point.
• Moving into days 31-60, the focus shifts to action. This is when they should start fixing technical issues they found and making improvements to your website’s pages. They’ll also likely be working on content and keeping an eye on early signs that things are moving in the right direction.
• By the end of the first 90 days, you should have a solid foundation. This means technical problems are being sorted, you know which keywords you’re targeting, and some on-page work has been done. You should also be getting reports that show early performance signals, and a plan for what comes next.

Alright, so you’ve just brought us on board to help with your SEO. That’s awesome! The first month, or the first 30 days, is all about getting our bearings. Think of it like us walking into your house for the first time – we need to figure out where everything is, what’s working, and what might need a little dusting or rearranging. We’re not here to start tearing down walls on day one.

Our main job in this initial phase is to really get to know your website and where it stands. We’ll be doing a deep dive, looking at all the technical bits and pieces that make your site tick (or sometimes, sputter). This includes things like:

• Technical Audit: We’ll check how search engines see your site. Can they crawl it easily? Are there any broken links or errors that are making things difficult? We’re looking for anything that might be holding your site back from performing its best.
• Content Review: We’ll take a look at the content you already have. Is it hitting the right notes for your audience? Is it optimized for the words people are actually searching for?
• Competitor Analysis: We’ll scope out what your competitors are up to. What are they doing well? Where are their weak spots that we can take advantage of?
• Keyword Research: We’ll dig into what terms and phrases your potential customers are using when they’re looking for what you offer. This is super important for making sure we’re on the same page as your audience.

This initial research phase is where we gather all the intel. It’s not about making changes yet, but about understanding the full picture so we can make smart decisions later on. Skipping this step is like trying to bake a cake without knowing the recipe – you might end up with something edible, but probably not what you intended.

Once we’ve got a good handle on things, we need to know where we’re starting from. This is where we establish your baseline metrics. We’ll be looking at things like your current website traffic, how you rank for key terms, and how users are interacting with your site. This gives us a clear starting point so we can measure our progress later.

Here’s a peek at what that might look like:

We’ll also get all the necessary tools set up. This means making sure we have access to things like Google Analytics and Google Search Console, and that everything is configured correctly. This setup is vital because it allows us to track everything accurately and report back to you with real data. By the end of this first month, you’ll have a clear picture of your site’s current performance and a solid plan for what’s coming next. We’re building the foundation, and it’s going to be a strong one.

Alright, so we’ve spent the first month getting our bearings, right? We’ve poked around, figured out what’s what, and hopefully, we’ve already spotted a few quick wins. Now, it’s time to really get things moving. Think of this as the "let’s make some real progress" phase, roughly days 31 through 60.

This is where we start cleaning up the house and making it look good for visitors and search engines alike. We’re not just talking about minor tweaks anymore; we’re diving into the stuff that makes a real difference. We’ll be tackling those technical issues we found during the audits – things like making sure our site loads fast, that it’s easy for Google to crawl, and that it works like a charm on phones. It’s all about making the site technically sound so everything else we do has a solid foundation.

On top of that, we’re sharpening up the pages themselves. This means looking at our most important pages – like our homepage, service pages, and key landing pages – and making sure they’re speaking the right language. We’ll be weaving in those important keywords we identified, but in a way that sounds natural and actually helps people find what they need. We’re also going to connect related pages using internal links. This helps people stick around longer and makes it easier for search engines to understand what our site is all about.

Now that the technical side is getting sorted and our key pages are looking good, we need to feed the beast with great content. This is where we start building out a content plan based on what we know people are searching for. We’ll be creating blog posts, guides, or whatever makes sense for your business, focusing on topics that your potential customers care about. Think about things like answering common questions or exploring industry trends. This isn’t just about filling space; it’s about providing real value and showing up when people are looking for solutions.

We’ll also be keeping a close eye on how things are performing. We’re not waiting until the end of the 90 days to see what’s working. We’ll be checking things like:

• How are our target keywords doing in search results?
• Are people clicking through from the search results more often?
• Is our website traffic starting to tick up?
• Are people spending more time on the site or visiting more pages?

We’ll be looking at data from tools like Google Search Console to spot any early positive signs. This helps us understand what’s hitting the mark and where we might need to adjust our approach. It’s about making smart, data-backed decisions as we go.

By the end of this 60-day period, we want to have a clear picture of what’s working and a solid plan for the next steps. We’re moving from just identifying problems to actively solving them and showing measurable progress. It’s about building that momentum and proving that our SEO efforts are starting to pay off.

We’ll also be looking at how we can integrate local search strategies, like making sure your Google Business Profile is optimized. This is super important if you want to show up when people are searching for businesses in your area. It’s all part of making sure we’re visible to the right people at the right time.

Get ready for some exciting progress in the next two months! We’re focused on achieving key goals that will move us forward. Want to see how we can help your business grow too? Visit our website to learn more about our services and how we can boost your online presence.

Look, the first 90 days with an SEO company isn’t usually about seeing your website shoot to the top of Google. It’s more like building a really solid foundation for a house. They’re digging, checking the ground, making sure everything’s level – the unglamorous but super important stuff. If they’ve done their homework, you should have a clear plan, know what technical issues are being fixed, and see some initial content rolling out. It’s about setting things up right so the real growth can happen later. If you’re not seeing a plan or any action, that’s when you should probably start asking some tougher questions. Remember, good SEO is a marathon, not a sprint, and those first three months are just the starting line.

In the first month, we’re all about getting to know your website and your goals. We’ll dig deep with audits to find any technical issues and do some research to figure out the best keywords to target. We also set up ways to track our progress, like checking your Google Search Console. Think of it as building a strong foundation before we start adding the fancy stuff.

Honestly, SEO is more like planting a garden than flipping a switch. It takes time for Google to notice and rank the changes we make. While we might see some small positive signs in the first 90 days, like more people seeing your site in search results, the really big growth usually starts showing up a bit later, often after a few months.

We’ll show you! We start by setting clear goals and measuring where you are right now. Then, we’ll share a plan with you and explain what we’re doing and why. You should see us fixing technical problems, improving your website pages, and maybe creating new content. We’ll keep you updated with reports so you can see the progress we’re making.